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Website 101: Your first page

This is post #12 in my Website 101 series; all posts in this series are tagged website101. Subscribe now so you don’t miss future posts.

We’ve spent a lot of time on Posts, and that’s where you’ll spend a lot of time on your site. But pages are important too, especially in the beginning.

Pages are designed to change less frequently, and they have some nice automatic hooks into the menu system. For instance, in our sample site you may have noticed that WordPress installed a page by default, the About page. Clicking on About in the menu and it will bring up that page.

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About

What’s it all about?

An About page is a great place to start working on the Pages of your site. You can edit it by clicking on the Pages link, and then on the Edit link underneath the page title (you can also just click on the page title).

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Whatever your website is about – here’s the place to tell the tale. Be brief and to the point, provide bullet points on the highlights, and include testimonials if appropriate. It’s also good to add a picture on your About page. If this is a personal site, make it a nice photo of yourself. If it’s a business, include a photo of the physical location or something else relevant. When you’re done, click the Update button (this button will read Publish when you’re creating a new page from scratch).

Static Cling

Use the same procedure to create additional pages. Any portion of content you want to present where the information doesn’t change all that often (static content) is a good candidate. These are the anchor areas of your site. For our Dorothy’s Pet Shop example, we might create a page about procedures for handling emergencies outside of normal business hours, a staff profile page, and maybe even a frequently asked questions page.

No Comment

Although you have the option to accept comments on Pages, a lot of times this may not make sense (do you really want people commenting on your staff page?). WordPress gives you the option to turn this off. Scroll down to the Discussion section of the Add New Page screen and uncheck the boxes for Allow Comments and Allow Trackbacks and Pingbacks On This Page as shown here:

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Cornerstones

Take your time to organize the main pages for your site. This is the content will remain steady and act as the cornerstone of your site. It will set the tone and probably be the basis for how new visitors form first impressions of you, your business and your site.  Craft them carefully.

This is post #12 in my Website 101 series; all posts in this series are tagged website101. Subscribe now so you don’t miss future posts.


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